Coaching Is Overrated These Days

Most of the nutrition advice on the internet now is from ‘experts’ who’ve never actually worked with people 1-1.

Which is wild to me.

Because there’s a gap between what makes sense on paper, or what sounds cool to say - and what actually happens in someone’s life.

How can you have so much to say about what people should do, what they are doing, what is going wrong - When you’ve never sat down with someone and listened to their struggles, their fears, the actual problems they face.

Yes you can know the theory - You can talk about UPFs, or calorie deficits, or macronutrients, or gut health (or you can pretend you know the theory about these things)

But it’s different to helping a single mum working shifts, when her kid has football on Tuesday and Thursday, her ex has him every other weekend and she’s struggling with routine and food goes to shit by 3pm each day because of exhaustion.

You can’t learn that from reading studies, or from creating fucking documentaries or writing books that with cherry picked data on loose correlations that you present in such a way that it actually starts driving policy

But then maybe it’s a good thing that these people don’t work 1-1 with clients

Because not only do they not have the qualifications or knowledge to help them

They also wouldn’t have to see the repercussions of the horrendous fearmongering and misleading they do, and how it affects people’s food.

I reckon over the past 3 years I’m comfortably in the top 10% of nutritionists in the UK in terms of consultation volume

So I feel very comfortable commenting on what is ACTUALLY happening, because I ACTUALLY see it

The gap between current public discourse and what people are ACTUALLY doing is massive, it’s unimaginable.

And the people who’ve never worked 1-1 don’t know what they don’t know.

Deep Research - [[The Theory-Practice Gap in Professional Expertise]]