The Lever Is On The Ground

If you’re interested in learning more about running a business - I recommend all of Eric Jorgenson’s books

A lot of coaches know about The Almanack of Naval Ravikant

I’d argue that The Book of Elon and The Anthology of Balaji are both better

I’ve just finished the book on Balaji Srinivasan, and there was a great analogy in there

He says that if you’re trying to move something heavy, and there’s a lever next to it on the ground

You use it, right?

That’s Balaji’s test for high-agency.

And what’s interesting is there are lots of people who will talk about agency of others, who don’t use the levers available to them.

Coaches are a great example of this

‘Use a programme if you want to get results’ ‘Track your lifts don’t just wing it’ ‘Working with a coach makes it a faster, better process’

Then they’ll spend hours each week doing work they don’t need to be doing, because they won’t pay a small percentage of their revenue on AI tools that could really help them

Giving yourself 40 hours per month back for the cost of maybe one client sounds like a no brainer when positioned this way

But tell a coach they should spend £200 per month on a max plan on a frontier AI model, and many will find reasons why they shouldn’t.

High-agency isn’t about discipline or grit, or refusing leverage to prove you can do it without.

Making your life harder than it needs to be because investing in tools has a financial cost and a time / learning cost, isn’t the brag that some people seem to think it is at the moment.